After the Market: A Presentation by Nicole Ladanyi

Examining creative entrepreneurship issues from branding, marketing strategies, and identifying your target consumer to enhance customer relationships, as well as the benefits of creative entrepreneurs to local economies.

Nicole Ladanyi

Nicole Ladanyi is the Associate Director at the Toronto Fashion Incubator. In this role, she leads TFI’s grant strategy, advocacy, and research, as well as program planning, evaluation, and reporting for TFI’s youth entrepreneurship program for emerging accessory designers, Fashion Your Future.

An avid champion of Creative Entrepreneurship and a shopping maven herself, Ladanyi is a consumer purchasing behaviour specialist, and has performed cross-country research of Canadian Ethical Consumer Purchasing Behaviour. Drawing on her deep cross-disciplinary expertise she takes great pride in creating quality programming and program content in areas such as business planning, market research, branding and marketing, persona/targeting, and social media that will help Creative Entrepreneurs succeed. She gets great satisfaction in supporting creative entrepreneurs realize their goals.

“Small business is the backbone of our economy and creative entrepreneurs make up a large portion of these businesses. They have incredible vision and creative ability, and working with them is always rewarding. I love to demonstrate how various business tools can be applied and watch creatives embed those methods to their businesses that leads them to even greater successes.” With authenticity and tenacity, as well as a positive attitude, Ladanyi conveys an energy and passion that is contagious, and helps small businesses create greater value by revealing methods they can develop and apply lasting solutions that drive improved business outcomes.